Hi-C Ecto-Cooler Confirmed To Be Returning
When a new Ghostbusters movie was announced for this year, the one question a lot of fans had was if Ecto-Cooler could possibly be produced again as a byproduct. Only a rumor until today, when the Coca-Cola Company confirmed the product’s return to store shelves. Ecto-Cooler is one of the most successful food-related tie-ins to a studio IP that’s ever been created. It remained in production long after the cartoon series it was meant to capitalize on left the air, remaining a Hi-C product until 2001. A lot of 80’s and early 90’s children drank Ecto-Cooler daily in school cafeterias. Only the Flintstones, with their vitamins and cereal still in production for kids who barely know what a Flintstone is, can claim a longer longevity. It’ll be sold in 10-packs of 6-ounce juice boxes and in 6- and 12-packs of 11.5-ounce aluminum cans. “We’re really excited about these cans,” said Shannon Richmond, brand director at Coke. “When we decided to re-launch Hi-C Ecto Cooler, we wanted to do more than
