Don’t Expect A Switch 2 Announcement In 2024

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If it wasn’t obvious by now, today the experts spelled it out for us: there will definitely be no reveal of the Switch 2 in 2024, say analysts. Everyone was certain this would be the year, and that it was only a matter of time. Lately Nintendo has had to add an asterisk to all its Directs that states the Switch 2 will not be announced that day. But the delay has made it harder to keep the console / handheld hybrid under wraps. Its specs and even its general shape have leaked by now. So why not just rip the band-aid off? Some might point out there’s an obvious answer to that: at this point, public knowledge of an impending Switch 2 would cut into holiday sales of the Switch 1. Why would you announce a console if it obviously won’t be out until 2025 and you need the previous one to keep selling? The problem with that logic is…it ISN’T selling. Today Nintendo cut its Switch sales projection for the fiscal year from 13.5 million units to 12.5 million units, and reduced its forecast for both sales and profits. The OG may have it its saturation point — […] (read full article...)

 
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I get why Nintendo is holding back the announcement, but it feels like they’re losing momentum. The Switch has been amazing, but by now, I’ve played most of what I want to play. My kids love it, but we’re ready for something new. If they don’t give us a tease soon, they might lose some of their audience to the Steam Deck or even other consoles. I hope the wait is worth it!
 
I’m not surprised Nintendo’s delaying the announcement—it’s textbook marketing. Still, this strategy might backfire. Anyone who follows gaming news knows the Switch 2 is coming, so pretending it’s a secret doesn’t help. Just give us some official details already! Transparency could build more excitement than these constant leaks.
 
Honestly, I’m fine waiting a bit longer. My Switch is still getting plenty of use with indie games and older titles I haven’t finished. I think people are too impatient these days. Let Nintendo take its time and perfect the next console. No rush, as long as it’s awesome when it finally drops!
 
Leaking everything but still not announcing anything? That’s kind of lame. I get that they don’t want to hurt holiday sales, but come on, we’re not dumb. Everyone knows a new one’s coming. Just show us what it looks like already!
 

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