CD Projekt Red Thinks Free DLC Should be Standard

The developers behind The Witcher 3: Wild Hunt have thanked fans for downloading and playing their free DLC offerings for the game and expressed hope that the practice will become an industry standard in the future. Speaking in a post on their official site, CD Projekt Red developer Marcin Iwinski explained that releasing additional content for free after launch was seen as a way to repay fans for buying the game and staying engaged with the franchise.

“We’ve been releasing free DLCs since launch, and today’s release of New Game +, the 16th and last of them, marks a special moment for us and, I hope, for all Wild Hunt fans as well. They can now restart their adventure and see how the story turns out if they make different choices than on their first play-through.”

“I’d like to extend my thanks to all the gamers who played our game and gave these DLCs a try. Nothing makes a developer happier than seeing gamers have fun with what they created,” Iwiński adds. “I would really like to see such initiatives become an industry standard rather than an exception to the general rule, and I hope that The Witcher 3: Wild Hunt has set a good example.”

While many games offer DLC after launch, almost every piece of additional content is a premium product that costs money. Although CD Projekt Red are planning to release larger expansion packs with a price point, they have chosen to release 16 pieces of DLC for free. These include some extra missions, character skins, gameplay features and a new game mode.