Movies on DVD look really nice, obviously, and I'm guessing that's basically what these flatscreen HDTVs are purposely made for. You're kinda screwed if you want to watch something that's full screen, aren't you, since it gets stretched out? Even though there's a 4:3 format option, the manual says that using that format could leave traces of borders displayed on the left, right, and center of the screen and can damage the image, so the 16:9 is recommended. :shrug: