If you are a PlayStation fan and you have been waiting to buy a PlayStation, then you are in lock. Sony Computer Entertainment America (SCEA) has just announced a price drop of the PlayStation 4 down to $349.99 from $399.99. The price drop is effective as of today (Oct. 9). For consumers up north in Canada, the price will be dropping from $449.99 CAD to $429.99 CAD.
SCEA dropping the price on the PlayStation 4 just ahead of the holiday shopping season is a smart move. Speaking on the price drop, SCEA President and CEO Shawn Layden stated: “Our goal at PlayStation has always been to offer the best place to play at a compelling value to gamers. We’re continuing to deliver on that commitment with this new price for PS4, making the console even more accessible to a broader audience this holiday. With highly-anticipated games like ‘Call of Duty: Black Ops III’ and ‘Star Wars Battlefront’ launching soon and blockbuster exclusives like ‘Uncharted 4: A Thief’s End’ on the horizon, there has never been a better time to join the PS4 community.”
On top of the price drop, PlayStation 4 has a number of bundles to go along with the console. The Uncharted: The Nathan Drake Collection PS4 Bundle just dropped today. Next week, gamers will also be able to buy the Limited Edition Call of Duty: Black Ops III PS4 Bundle which will feature a special 1TB hard drive and will be priced at $429.99. That bundle hits the shelves on November 6.
Now that this price drop has gone into effect, it looks like PlayStation 4 will stay ahead of the curve on the Xbox One in the console wars for now. Last March, Sony Computer Entertainment announced that the PS4 had sold more than 20.2 million units worldwide. That number has likely gone up in recent months, and it will likely go up exponentially before the end of the years; especially with the $50 drop in price.