So you’re a hiring manager at Nintendo, leafing through resume after resume, when it suddenly jumps out at you: the name “BOWSER.” Did Bowser actually apply for a job here? Well, whatever, we’d better give him what he wants!
“Bowser” is actually the last name of Doug Bowser, who ironically fit the job description in more ways than one. The position was for vice president of sales, and Bowser has spent the last eight years in a similar position at EA Games, and at Procter and Gamble before that. Doug’s new job will be overseeing a variety of sales-related functions, including in-store merchandising, retail strategy, and retail marketing.
Of course, this shouldn’t raise the eyebrows of their corporate masters because in Japan Mario’s nemesis is called “King Koopa.”
Scott Moffitt, Nintendo of America’s executive VP of sales and marketing, said about his new colleague, “Doug Bowser is an outstanding addition to our Nintendo team, as he brings a deep blend of both consumer package goods and video game sales experience. I know he will work tirelessly with our internal and external partners to ensure the broad Nintendo product lineup of hardware, software, and accessories are strongly represented throughout U.S. retail points of distribution.”
Yeah, but does he breathe fire?? That’s the more important thing.