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There have been changes over the years, but the market arc of a video game console is usually to release it at a high price, then gradually reduce that price to keep the fire of demand stoked, then finally to sell it cheaply as a “beginner’s alternative” when it’s replaced by something more advanced. This hasn’t been the case with EVERY console, mind you (the Wii U never dropped in price throughout its lifetime….sheer madness), but that’s generally how it works.
But in this new, supply-chain-snarled, inflation-choked world, where the goal of most businesses now is to see how mad they can make you and still retain you as a customer, all the rules are being thrown out the window. Sony announced today they’re RAISING the price of a Playstation 5, not lowering it, in most countries. The exception is America, thankfully, but for how long?
Were PS5s easier to come by, Sony probably wouldn’t be able to get away with this — the used market would saturate demand and make people unwilling to...
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