Video Games John Boyden to Lead Super League Consumer Subscription Service

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Super League Gaming, the global leader in competitive amateur gaming, has announced the appointment of John Boyden as senior vice president and general manager of the company’s premium subscription service Super League Prime.
Mr. Boyden joins the company with the primary focus of overseeing Super League Prime and the company’s offerings and programs within gaming centers. With a base of more than one million registered users, Super League has created trusted relationships across a wide spectrum of everyday competitive gamers, and this key executive will work to further the company’s focus on delivering a best-in-class subscription experience to its expanding audience.
Before joining Super League, Boyden was pivotal in the launch and growth of multiple successful consumer digital services and subscription products for globally-recognized brands. In addition to roles at Smartlabs/Insteon and Defy Media, he served as vice president of digital marketing and retention for Guthy-Renker...

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