<p>Avatar: The Way Of Water is now the third highest-grossing movie of all time. Usually, when movies do THAT much business, they become a hot topic of cultural conversation, but….not this time. Way of Water has kind of just existed in the background, vacuuming up zillions of dollars silently, while clips of Michelle Yeoh kicking people around in Everything Everywhere All At Once blankets entertainment websites. That movie generated about one sixty-third of the profits Way of Water did. It’s a different world.</p>